Having played semi-professional football for 10 years, in 2007 following the birth of his daughter James decided to hang up his boots. He took up running marathons to fill the void, and this led to him getting the old mountain bike out of the shed in 2009 and having a go at a super-sprint triathlon.

James realised it was the bike riding he loved, so he got a hybrid and started commuting. He then got a single speed, then a Bianchi which was his first love. Six years and several bikes later he has ridden to Paris in 24 hours, competed in Ironman events and ridden Paris Roubaix. And his daughter just asked for her first road bike...

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