Maserati Tour de Yorkshire Ride

The Maserati Tour de Yorkshire Ride is the unique opportunity for sportive riders in the UK to experience the Tour de France legacy and to pave the way for the pro riders. The sportive will take place on the same day and roads as the 3rd and final stage of the Tour de Yorkshire pro ride (Sunday, 1st May). Organised by the Tour de France owners (ASO) as well as Human Race (the UK’s largest mass participation company behind over 50 events in 2015) and Welcome to Yorkshire; the Tour de Yorkshire Ride has international cycling’s most experienced delivery team.

The Maserati Tour de Yorkshire Ride will see one hundred Maserati management, staff and customers join the sportive, and as part of its sponsorship Maserati is keen that every rider enjoys an enhanced experience.

Helping prepare participants for the Maserati Tour de Yorkshire Ride, will be Maserati Cycling ambassador, David Millar, who will be offering expert insights into the particular challenges presented by the route’s climbs and how best to prepare. The Scot, one of only two Britons to have worn the leader’s jersey at all three Grands Tours, is a lifelong Maserati fan and lists the Maserati Ghibli II 2.8 GT as his dream car. He has never wavered in his dream to own a Ghibli, and despite previously coming close, is thrilled to finally take the keys to one as part of this new partnership.