Completing LEJOG - riding the length of Britain from Lands End to John O'Groats - is a bucket list challenge for many UK cyclists; but it takes time and serious dedication to training to achieve.

But now, thanks to a collaboration between indoor cycling platform ROUVY and popular endurance challenge Ride Across Britain (RAB), cyclists can experience some of the highlights of LEJOG without leaving their home.

The collaboration sees the introduction of a unique virtual challenge showcasing seven key sections of the RAB route between Land's End and John O'Groats - with an epic prize awaiting one lucky entrant.

Cheddar Gorge is one of the highlights featured in the Ride Across Britain challenge on ROUVY.
Cheddar Gorge is one of the highlights featured in the Ride Across Britain challenge on ROUVY.

The seven stages featured are:

  • Bodmin Moor, Cornwall - 25km, 534m
  • Cheddar Gorge, Somerset - 32km, 611m
  • Wye Valley, Gloucestershire - 31km, 699m
  • Glenshee, Scotland - 42km, 751m
  • Cairngorms National Park, Scotland - 27km, 402m
  • Strathnaver Valley, Scotland - 40km, 493m
  • The Lecht Ski Centre, Scotland - 14km, 405m

The seven new routes join ROUVY's growing collection of some of the most famous races and events in the cycling calendar, alongside stunning routes from around the world.

The platform offers a wide variety of real routes, terrains and gradients filmed in high-quality to provide as close to real-life riding as possible, allowing for route reconnaissance, virtual cyclotourism and escapism all without leaving your home.

ROUVY's authenticity makes the challenge the ideal training tool for those taking part in Ride Across Britain this September. From picturesque Cornish villages to challenging Scottish mountain passes, each pedal stroke will take riders on a virtual tour through Britain's cycling heritage.

All riders who complete the seven routes within the challenge will receive an in-app Virtual Ride Across Britain jersey.

And there's more: all riders who complete the challenge will be entered into a prize draw, with the chance to win one general entry to the Babble Ride Across Britain 2024 classic 9-day package.

"We want to inspire as many people as possible to take on the Babble Ride Across Britain," says Nick Tuppen, CEO of Threshold Sports, who deliver the Babble Ride Across Britain.

"ROUVY gives us a chance to replicate the majestic views, the leg-sapping climbs and sweeping descents of the route in full HD. It's the perfect complement to the live event in September as it kicks off the training and fosters the community which are both key to completing RAB in real life."

Matt Parker, CEO of Cloud Solution Provider Babble, the Title Partner of Babble Ride Across Britain adds: "Having ridden Ride Across Britain eight times, I've been astonished by the realism of the Virtual Babble Ride Across Britain.

"Whilst it can never replace the sun, wind and rain of the ride itself, or its wider charitable impact, it is an incredibly valuable way to supplement training, get into the right mindset, and experience the ride as close to reality as possible - whether you plan to join us in September or not."

ROUVY are offering readers a free trial which allows access to the Virtual Ride Across Britain Challenge. Simply use the code RAB2M to secure a two-month free trial, after which a standard ROUVY account costs £14.99 a month.

Find out more about Ride Across Britain on ROUVY and enter at