LONDON, UK - The well known London bike show Tokyo Fixed has changed its name to Kinoko Custom Cyles and moved location. It is now based at 10 Golden Square, a short ride from its previous location in Peter Street.
The new location gives customers far more space to move around and includes more space to display the array of custom frames and bikes - and especially fixed gear bikes - as well as small clothing brands such as Vulpine which Tokyo Fixed were well known for championing.
Tokyo Fixed started off importing keirin frames from Japan in 2007 and opened their iconic shop in Soho in 2009, just in time for the fixie craze that spread through London.
A statement from the Tokyo Fixed/Kinoko team said: "Our shop in Peter Street in Soho has been the heart of our operation for years now. Fast becoming known as the ideal place in central London to find high quality parts, talk to experienced and enthusiastic staff and generally be surrounded by the best frames, clothing and art that modern cycling has to offer, we've enjoyed our tenure there.
"However, we're extremely proud and extremely excited to announce our imminent move to Golden Square in Soho, and the launch of our new shop, Kinoko Custom Cycles. Our aim is to move from being the best place for incredible steel and rare parts to a singular destination for London's cyclists. That means we've got a full fitting center with 2 top-level qualified fitters, a huge workshop, a massive space for bikes, parts, clothing and art and even our own in-house baristas in Daily Goods.
"Our increase in space also means an increase in the things we can offer. We mean to be the best place in England to get a custom bike, and our work with artisanal and boutique bike builders like Tonic Fabrications, Cherubim, Donhou and Independent Fabrications affirms this aim; but we're also stocking some of the top names in performance road bikes. Cannondale, Trek and Focus will all be gracing our showroom, alongside custom frames and our own Tokyo Fixed models. The same goes for our clothing and components - we're still going to be championing small brands like Vulpine and Paul Components, but they're going to be sharing pride of place with Castelli team kit and Shimano groupsets.
"Now that you know what we plan to do, how does this affect you? Tokyo Fixed at 4 Peter Street will close its doors on Saturday 11th of May. Kinoko Custom Cycles will open its doors to customers the following week, with a grand launch party to be announced soon. The web-shop will remain open, and no order will go unfulfilled. Our website will change to represent its place as the online store of Kinoko Custom Cycles, and the URL's will redirect accordingly. For the meantime, our huge moving sale continues in-store and online. We'd recommend you check it out, as we're place huge discounts on a significant amount of our stock.
"Thanks very much for your time, patronage and enthusiasm for Tokyo Fixed for the past few years. While 4 Peter Street might be closing its doors, thanks to you Tokyo Fixed, and now Kinoko Custom Cycles, are here to stay."