Canyon have announced their first ever UK brand experience event, offering cyclists a chance to view and ride their latest models including the Aeroad and Ultimate CF SLX.

The demo event, which is free to attend, will take place over two days at Mercedes Benz World at Brooklands in Surrey on the 24th and 25th March 2018.

Get hands on with Canyon's acclaimed range of pro-level road bikes at the demo weekend this March.
Get hands on with Canyon's acclaimed range of pro-level road bikes at the demo weekend this March.

The event offers UK cyclists a rare chance to test-ride the German brand's highly rated bikes; Canyon's direct sales model means that its bikes aren't available from retailers, and can only be purchased online from canyon.com.

Over 40 Canyon bikes will be on display, including a selection of 2018 road and MTB models alongside some of their most iconic historic and concept bikes.

>>> Aero for a day: Canyon Aeroad CF SLX Disc Review >>>

Nick Allen, Canyon's UK Market Manager says: "We're super excited to be hosting the first ever brand experience event in the UK. Because of the size of the space, we're able to offer Canyon fans and potential customers the opportunity to get up close with a huge range of our 2018 bikes and check out iconic bikes from Canyon's history."

Alongside the exhibition there will be the opportunity to test a selection of bikes at a demo tent just outside the main building for both days.

Canyon will also be hosting a special exhibition of photography by Tino Pohlmann marking the last 11 years of Canyon bikes being ridden in the pro peloton - the Canyon story so far through the lens of a world class cycling photographer and close friend of the brand since 2007.

As well as the chance to check out the bikes, there will be a full programme of talks on stage with Canyon athletes and engineers. Details will be announced shortly at canyon.com.

The event is free and open to the public; to take part just pre-register your interest at canyon.com/contests/ExperienceUK. Everyone who registers will automatically be entered into a prize draw to win a Canyon bike of their choice up to the value of £1300.

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