The London Bike Show returns this February, with Sir Chris Hoy, Chris Boardman and Mark Beaumont among the cycling celebrities set to sprinkle a little stardust over London's Docklands.
Taking place at ExCel London from 11-14 February, the London Bike Show brings together over 300 leading cycling brands under one roof. It's open to the public, offering cycling fans a chance to see the latest tech and releases firsthand, as well as playing host to special guest speakers. Track legend Sir Chris Hoy and British cycling trailblazer Chris Boardman will be joining the show on the Saturday, with around-the-world cyclist Mark Beaumont attending on the Friday.
After a memorable visit last year, Sir Chris Hoy returns to publically launch the latest from his HOY Bike range. Visitors will be able to hear of Sir Chris's experiences of competing over four Olympic cycles and pose their own questions during a Q&A session at the Cycling Performance Theatre presented by Cycleguard. There will also be the chance to meet him in person at the HOY Bikes stand during the day.
The genesis of the UK's recent cycling boom can be traced back to the success of the great Chris Boardman, who will also be attending the show on Saturday. Following his gold medal-winning success at the 1992 Olympic games, Boardman went on to take glory on the road as well, wearing the Tour de France's coveted yellow jersey a total of six times.
Since then he has taken on a number of roles, becoming a spokesperson for cycling safety in the UK, as well as launching Boardman Bikes, whose latest range will be on display at the show. Chris will also be on hand to answer questions about his time as a professional cyclist, as well as much more, for those visiting the Cycling Performance Theatre.
As well as Boardman and Hoy, the record-breaking endurance Scottish cyclist, adventurer and broadcaster Mark Beaumont will also be attending the show. Beaumont rose to prominence when he broke the Guinness World Record for cycling around the world in 2008. His time of 194 days and 17 hours smashed 82 days off the previous best.
Since then, Beaumont has also taken part in many epic challenges, including cycling the length of the Americas and rowing through the Arctic. Recently Beaumont was back in record-breaking form, setting the African World Record for cycling 7000 miles from Cairo to Cape Town in 41 days and 11 hours. He will be speaking at the Cycling Performance Theatre on the Friday.
Further guests will be announced in coming weeks, while there will also be dedicated test tracks to allow those looking for a new bike to trial the latest models in a traffic free environment. For those seeking an adrenaline hit while visiting The London Bike Show, a selection of the world's best dirt jumpers will be competing against one another for the crown of Air to the Throne Champion.
Tickets to the London Bike Show cost £15 for adults with concessions available and free entry for children 8 and under. Tickets also gain visitors entry into three other events that are running simultaneously: the Triathlon Show London, The Telegraph Outdoor Adventure & Travel Show, and the London International Dive Show (Saturday & Sunday only).
For more information and to book tickets, visit www.thelondonbikeshow.co.uk.
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